Mehdi's Blog (10)

INAUGURAL INTERNATIONAL AWARD OF RECOGNITION FOR ISTAC, IIUM FROM KARGOZAR INSTITUTE OF PUBLIC RELATIONS, TEHRAN The International Institute of Islamic Thought and Civilization (ISTAC), International Islamic University of Malaysia (IIUM) has been awarded the inaugural KARGOZAR INTERNATIONAL MERITORIOUS PUBLIC RELATIONS (PR) AWARD in recognition of its achievements in international Public Relations and Education. The Award was presented by the Managing Director of the Kargozar Institute of Pub… Continue

Many PR agencies are hesitant to issue any guarantees on whether a particular piece of content or advertisement will "go viral," leading millions of users to toss it around through their various social media platforms. One way that they try to achieve this is by approaching the people often most responsible for the viral spread of content online -- big-name bloggers and popular social media users.A recent piece in the New York Times detailed how PR agencies in Silicon Valley get their clients' n… Continue

Menlo Park, Calif. — Brooke Hammerling (publicist) and Erin McKean (entrepreneur) are in a Sand Hill Road conference room, hashing out plans to unveil Ms. McKean’s new Web site, Wordnik. Ms. Hammerling, while popping green apple Jolly Ranchers into her mouth, suggests a press tour tha… Continue

At the meetimg held on Thursday 18 June. 2009, Mehdi Bagherian was elected as the new president of Iranian Association of Public Relations Specialists (IAPRS) by a majority vote. Also Hamed Reza Esmaeili was appointed as the vice president and Seyed Shahab Seyed Mohseni as the bursar of IAPRS. Continue

POWERLINES NUMBER 85 Welcome to the 85th edition of Powerlines. This newsletter aims to provide you with the timely, accurate and useful information about building and protecting your organisation biggest and most fragile of assets – its reputation. What is Reputation? Why is it an asset? Why is Reputation Risk rated as the highest-order risk that companies can face at any one time? Why should you and your organisation be interested in what stakeholders think of your organisation? Do you leave t… Continue

Rejuvenation of public relations through art and music such as producing the first anthem for public relations. The first anthem for public relations has been launched by Kargozar Public Relations Institute: A true word, means a love story The beginning of innocence, means lov… Continue

Generally, the goal of public relations is to create or manage a buzz around a business, product, service, brand or individual. According to Wikipedia, "public relations is the practice of managing the flow of information between an organization and its publics." With the emergence of… Continue

Electronic media are incomparable media. Any other media can’t compete with it in saving time and money, and swiftness and broadness of the information one can receive. There are of course other mass communication media which are useful for target audience. In this case, the Internet, Em… Continue

The first PR E-Zine has been designed to be used on cell phone and its applications will be soon introduced in the area of public relations. It is published in three sections of thematic, free, and events. Mehdi Bagherian is the editor in chief and a group of prominent experts in public relations supervise this biannual magazine. Interested people could email us their articles on electronic & online pr at info@iranpr.org. Continue

The first international Conference on PR 2.0 hosted and organized by Iran International PR Conference Secretariat and 8th Art Global Consulting Co.on November 12, 2009, gives pr and communication practitioners the opportunity to review and evaluate the application of PR 2.0 tools in their companies and organizations. The first international Conference on PR 2.0 by taking an approach to offer new achievements of public relations industry, calling for papers and inviting Iranian and foreign expert… Continue